Among all the jute products available, the jute bags have created a huge buzz in the global market. The jute bags are lightweight, versatile, available in various designs and styles, and can be used for a number of purpose by both men and women alike. These jute bags currently come in various colours as well. One can even find jute bags with different designs printed or embroidered on the bags. The embroidered jute bags are available at some specific parts of India and are mostly exclusive to the Indian market. However, the printed jute bags are easier to manufacture and factories preparing these bags are available all over world.

The jute industry was facing a downturn on a global scale, especially since most jute products were being replaced by the synthetic polymer products which was coming at an affordable rate. However, with the global trend shifting towards a greener society and denouncing the use of synthetic non-biodegradable items, the jute industry has found some breathing space. The corporate segment has also shifted its focus towards jute products in order to enhance their image in the society as a responsible organization and in a way also use these products in their branding strategy.